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Contact Sue Littleford at email info@aptwords.co.uk telephone 01344 827287

Apt Words privacy policy

Business privacy policy

This privacy policy sets out how Apt Words uses and protects any information that you give Apt Words when you use this website.

Apt Words is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.

Apt Words may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from 22 May 2012 and was last updated on 27 March 2013.

What we collect

We may collect the following information:

  • contact information including email address (if supplied to us, by you, via email)
  • which pages of the website you have visited and for how long
  • whether you have visited the website before.

What we do with the information we gather

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons: internal record keeping; and we may use the information to improve our website by seeing how long people spend on each page, and which pages are visited.


We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

How we use cookies

A cookie is a small file that is placed on your computer's hard drive. The cookie may be used, for example, to help in analysis of web traffic, keep details of your visit to a particular site, and enable easy social networking such as on Facebook and Twitter. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to meet customers’ needs. We only use this anonymous information for statistical analysis purposes. We also use cookies to enable the social networking buttons. Overall, our cookie use helps us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not, and to make social networking and sharing easier.

Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. Note that this may prevent you from taking full advantage of this, and other, websites. You may also turn cookies off on our site by using the cookie control function that is accessed by clicking the triangle on the bottom left hand side of any webpage.

Links to other websites

The Apt Words website contains links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. We cannot, therefore, be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Controlling your personal information

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.

Directive 2002/58/EC of the European Parliament and of the Council of 12 July 2002 concerning the processing of personal data and the protection of privacy in the electronic communications sector (Directive on privacy and electronic communications).